The US pickup truck market is fiercely competitive, with automakers continuously enhancing their designs, engineering, and technology to push the boundaries of this vehicle category beyond its utilitarian roots. This evolution isn’t limited to full-size trucks; in recent years, there’s been a resurgence of mid-size models, and efficient, capable compact trucks have also made their mark on the market.

In this roundup, we highlight the most popular pickups on the market in 2024, based on sales data from January 1st to June 30th. The top three models might not surprise you, but the list showcases a diverse array of manufacturers and styles.

No matter which pickup truck stands out to you, one thing is clear: we’re living in a golden age of stylish, capable, and feature-packed trucks. Watch the video below for the results.